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Celent Report: Customer Communication Management (CCM) Solutions: Global Insurance Edition, 2024

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What You’ll Learn From this Report

Overview of the customer communications management market and value

Why Smart Communications is named a luminary for advanced technology and breadth of functionality

Impact of the cloud and emerging technologies like AI

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Smart Communications’ CCM solution excelled in both aspects evaluated by Celent for this report, which include a comprehensive review of the technology and functionality of CCM solutions for the insurance industry. The need for insurers to support and scale the increasing volume of digital interactions requires technology vendors like Smart Communications, to excel at helping insurers make this transition using the latest cloud technologies.

– Fabio Sarrico, Insurance Analyst at Celent, and author of the report.

A Sneak Peek Inside

Insurers need a seamless, digital-first approach across the insurance lifecycle, making a CCM platform with personalization and omnichannel capabilities vital for an effective CX strategy.
Insurers should evaluate how a CCM solution can meet current and future needs, including the agility to adapt to emerging technologies – like AI – as part of their discovery process.
Celent named Smart Communications a ‘Luminary’ due to our strong technology capabilities powered by SmartCOMM™ (CCM) and SmartIQ™ (forms & data collection).

Get Ready to Transform Your Insurance Communications

What You’ll Learn From this Report

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A Sneak Peek Inside

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